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Other ways to get your articles written.

Four kinds of tools people use for blog articles. Each is the right pick for someone; here is who, and what each group typically offers.

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AI writers

Pick this if your team edits every draft by hand and wants a shared brand voice across its seats.

Read the full comparison with Jasper, Copy.ai and Writesonic.

SEO content tools

Pick this if search planning is your main job and you or your writers write the articles.

Read the full comparison with Surfer, Frase and MarketMuse.

Autoblogging plugins

Pick this if you want posts published to WordPress on a schedule you set.

Read the full comparison with SEO WRITING, AI Puffer and BotWriter.

Chat assistants

Pick this if you enjoy writing and want a helper for drafts, not a service that publishes.

Read the full comparison with ChatGPT and Claude.

Side by side

What each kind of tool typically offers, compared with AuthorFox
AuthorFox AI writers SEO content tools Autoblogging plugins Chat assistants
Plans topics for your site Yes Article ideas, each with the reason it is worth writing, and series on a calendar. Partly Varies by tool: Writesonic states it. [1] Yes Topic maps or roadmaps in all three tools we checked. [5] Partly All three take topic lists. [8] No They write what you ask for. [10]
Researches with sources you can see Yes The evidence stays with each claim, and you see it when you review. Not stated Not stated Partly Varies by tool: SEO WRITING states it. [8] Yes Web search with linked sources in both. [11]
Writes in your site's voice and rules Yes Your Content DNA: who you write for, how you sound and what it may claim. Yes A brand voice in all three tools we checked. [2] Partly Varies by tool: Surfer and Frase state it. [5] Partly SEO WRITING has a brand voice; the others use templates and instructions. [8] Partly Projects with instructions in both. [12]
You approve the exact version that publishes Yes What you approve is exactly what goes live. Auto-review per site only if you switch it on. Partly Review steps on higher plans (Jasper Business, Writesonic Enterprise). [2] Partly Varies by tool: Frase states it. [6] Yes As a draft option in all three. [9] No They do not publish. [10]
Publishes to WordPress Yes Through the Bridge plugin. Partly Varies by tool: Writesonic lists it. [3] Partly Varies by tool: Surfer (from Standard) and Frase. [7] Yes All three are WordPress plugins. [8] No Not built in. [10]
Publishes to Shopify Yes Through the app, to the blog you choose. Not stated Not stated Not stated No Not built in. [10]
Checks the article after publishing Yes It reads the post back and compares it with what you approved. Not stated Partly Surfer and Frase watch rankings. [5] Not stated No Not built in. [10]
Price Priced by articles a month, not seats. Three articles free, no card. From $29 to $79 a month, depending on the tool; the $79 is billed yearly. [4] From $49 a month, depending on the tool. [6] Not stated Free plugins, but an account or your own AI keys are needed. [9] From $8 a month (ChatGPT Go) to $20 (Claude Pro). [10]
  • AuthorFox

    Plans topics for your site
    Yes Article ideas, each with the reason it is worth writing, and series on a calendar.
    Researches with sources you can see
    Yes The evidence stays with each claim, and you see it when you review.
    Writes in your site's voice and rules
    Yes Your Content DNA: who you write for, how you sound and what it may claim.
    You approve the exact version that publishes
    Yes What you approve is exactly what goes live. Auto-review per site only if you switch it on.
    Publishes to WordPress
    Yes Through the Bridge plugin.
    Publishes to Shopify
    Yes Through the app, to the blog you choose.
    Checks the article after publishing
    Yes It reads the post back and compares it with what you approved.
    Price
    Priced by articles a month, not seats. Three articles free, no card.
  • AI writers

    Plans topics for your site
    Partly Varies by tool: Writesonic states it. [1]
    Researches with sources you can see
    Not stated
    Writes in your site's voice and rules
    Yes A brand voice in all three tools we checked. [2]
    You approve the exact version that publishes
    Partly Review steps on higher plans (Jasper Business, Writesonic Enterprise). [2]
    Publishes to WordPress
    Partly Varies by tool: Writesonic lists it. [3]
    Publishes to Shopify
    Not stated
    Checks the article after publishing
    Not stated
    Price
    From $29 to $79 a month, depending on the tool; the $79 is billed yearly. [4]
  • SEO content tools

    Plans topics for your site
    Yes Topic maps or roadmaps in all three tools we checked. [5]
    Researches with sources you can see
    Not stated
    Writes in your site's voice and rules
    Partly Varies by tool: Surfer and Frase state it. [5]
    You approve the exact version that publishes
    Partly Varies by tool: Frase states it. [6]
    Publishes to WordPress
    Partly Varies by tool: Surfer (from Standard) and Frase. [7]
    Publishes to Shopify
    Not stated
    Checks the article after publishing
    Partly Surfer and Frase watch rankings. [5]
    Price
    From $49 a month, depending on the tool. [6]
  • Autoblogging plugins

    Plans topics for your site
    Partly All three take topic lists. [8]
    Researches with sources you can see
    Partly Varies by tool: SEO WRITING states it. [8]
    Writes in your site's voice and rules
    Partly SEO WRITING has a brand voice; the others use templates and instructions. [8]
    You approve the exact version that publishes
    Yes As a draft option in all three. [9]
    Publishes to WordPress
    Yes All three are WordPress plugins. [8]
    Publishes to Shopify
    Not stated
    Checks the article after publishing
    Not stated
    Price
    Not stated Free plugins, but an account or your own AI keys are needed. [9]
  • Chat assistants

    Plans topics for your site
    No They write what you ask for. [10]
    Researches with sources you can see
    Yes Web search with linked sources in both. [11]
    Writes in your site's voice and rules
    Partly Projects with instructions in both. [12]
    You approve the exact version that publishes
    No They do not publish. [10]
    Publishes to WordPress
    No Not built in. [10]
    Publishes to Shopify
    No Not built in. [10]
    Checks the article after publishing
    No Not built in. [10]
    Price
    From $8 a month (ChatGPT Go) to $20 (Claude Pro). [10]

Facts about other tools checked on 8 November 2026.

  1. writesonic.com/pricing
  2. www.jasper.ai/pricing
  3. writesonic.com/integrations
  4. www.copy.ai/prices
  5. surfer.ai/
  6. www.frase.io/pricing
  7. surfer.ai/pricing/
  8. wordpress.org/plugins/seowriting/
  9. wordpress.org/plugins/botwriter/
  10. chatgpt.com/pricing
  11. help.openai.com/en/articles/9237897-searching-the-web-with-chatgpt
  12. help.openai.com/en/articles/10169521-projects-in-chatgpt

Spotted something out of date? Tell us at [email protected].

When the other choice is better

  • An AI writer, if your team edits every draft by hand and wants a shared brand voice across its seats.
  • An SEO content tool, if you plan for search and your writers write the articles.
  • An autoblogging plugin, if you want posts published to WordPress on a schedule you set, some on your own AI keys.
  • A chat assistant, if you enjoy writing and only want help with drafts.

Questions

Which should I pick?

If you want to write every word yourself, an AI writer or a chat assistant is enough. If you want articles planned, researched, approved and published for you, that is what AuthorFox is for.

How do you keep the facts fair?

Every fact in the tables links to the vendor's own page, with the date we read it. Where we could not find it, we say Not stated.

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